In-house exhibition: Vodafone Innovation Days
In-house. Full house. Rock the house. Internet of things, connected cars, smart cities or augmented reality – just buzzwords in other places, but the reality at Vodafone. As part of the 2016 Vodafone Innovation Days, the ‘gigabit company’ presented its vision of a networked mobile society.
The audience was made up of around 700 retailers, shop owners and start-up entrepreneurs. The location? The Vodafone headquarters at the Düsseldorf campus.
A highlight that has been organised by Service Factory since 2008. Whether in the foyer, at the event plaza or outside: on a total of around 1,000 square metres of exhibition space, the team designed themed areas with various media-related challenges – thereby creating the best possible environments for the presentation of the innovations ‘powered by Vodafone’.
The programme was complemented by keynote speeches, lectures and discussions, which helped the in-house exhibition offer much more than simply the latest technological developments: insight into the status quo – and a preview of the future.